Those of you who follow social media news will surely have heard about Pinterest(1), the “new” social media phenomenon. In just a few months, this platform has attracted more than 10 million users, predominantly women. Users will tell you, we like or we don’t like Pinterest. But if you like this platform, you become completely dependent on it. Beyond recreation, does this social networking site provide opportunities for organizations? What about recruitment? Can Pinterest be used for recruiting?
The usefulness of social media in recruiting is now well established. However, there is still much to learn about the best way to make the most use of these tools for identifying and recruiting top talent. Faced with a proliferation of websites, many recruiters tend to be scattered rather than choosing a well planned method.